About Will 

Founder, Lead Trainer

Will Ratliff is the founder and Lead Trainer at Amplyfy Training. His unique blend of knowledge, know-how, and humor can help your teams and leaders become the best version of themselves.

Will Ratliff – My Story

I started working with groups in my 20s, leading backpacking trips and working with teams on low and high ropes courses. That’s where I really developed a passion for adventure and professional development.

I carry that sense of adventure into my training. I like to create highly interactive and experiential experiences that can connect with teams and help them grow. I offer a unique blend of strategy, knowledge, and a bit of intuition to help you and your team move forward.


Why Work With Me?

With my experience, strengths, and know-how, I can help you discover what’s holding you back or what’s holding your team back from really excelling and being the kind of leader or team you want to be. 

I use a variety of tools and assessments and can tailor-fit your training or coaching to your needs and help craft quality training and development programs.


Qualifications & Awards

Here’s a bit more about me and my experience and background.


  • MEd, Instructional Design & Technology
  • MA, Educational Ministries
  • BA, Psychology


  • 10+ years DiSC training
  • Coaching groups and individuals
  • Leadership Amarillo Canyon Alumni, 2019


  • Certified Life Coach
  • Certified in EQ-i 2.0
  • Beegle-Certified Poverty Coach

What I Can Do For Your Business

Leadership Development







Team Building

Online Learning

supercharge your leadership with emotional intelligence

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